Use Case

1:30 PM CST, UTC+8 , November 19

Pulsar + Envoy: Building an OTO Marketing Platform for Different Business Scenarios on Microservices

Envoy is an L7 proxy and communication bus designed for large modern service oriented architectures. In game marketing, the OTO (One-time Offer) model provides an effective way to improve user experience. A very common OTO scenario is to recommend a kind of material when the player has met certain conditions for delicate operations. To offer such a capability with low cost and high efficiency, we can use a customized Envoy plugin to support the Pulsar protocol. With Envoy’s flexible routing configurations and various functional plugins, we can provide solutions to different OTO business scenarios with microservices.
In this session, I will share our experience of using Pulsar and Envoy to create an OTO marketing platform built on microservices for different business scenarios.

Speaker

Jason Jiang

Senior Engineer, Tencent